We reached out to our old friend, Mike Collins, founder and owner of www.hubcapmike.com. He is one of the most successful retailers of wheel covers in the world. Hubcap Mikes has been in the hubcap and wheel cover business for more than 20 years. Mike opened the doors for business in the city of Orange, California, in 1992, and has over 40,000 hubcaps. He designs and manufactures custom hubcaps, specializing in wheel covers for custom and vintage cars.
Since we’ve mentioned both hubcaps and wheel covers, we wanted to know if these terms were interchangeable, or represented two different things. Why did manufacturers even start using hubcaps and wheel covers? Do they serve a purpose, or wre they just made just to fly off cars in a chase scenes during reruns of the old weekly police dramas? We’ve got the answers to those and much more of the interesting history of hubcaps below.
How and why did hubcaps come into existence? Did the Detroit automaker Gods come down from the mountian one day uttering “Let there be hubcaps,” or is there a simpler and more functional explanation? According to Hubcap Mike, “Originally, there was a functional necessity for the cap,” he said. “At first, autos were made with wooden spokes like a buggy or wagon wheel. The wooden spokes connected the outer steel rim to the center hub, which contained the wheel bearing. The wheel bearing was packed with grease,” Mike continued. “Something was needed to cover the center hub which could keep the dust out, and the grease in.”
It was clear that a cap was needed to cover the hub and protect the wheel bearing. This cap could have easily been called a dust cover but the original caps were small and purpose-built. Hubcap was an obvious choice in nomenclature.
As luck would have it, wooden spoke wheels did not last long in the automotive world. They would come from the factory heavily varnished, many times with decorative pinstriping. Unfortunately, they would quickly age and crack when exposed to the elements. “You could always hear, even from a great distance, a car with aging wooden spoke wheels,” said Mike. “The creaking sounds as they drove down the road were a dead give away.”
In the 1930s, when the country’s economy was at a peak, function gave way to style and decoration. Hubcaps became larger and were made of either brass or stainless steel, and featured the auto manufacturer’s name. These were utilized as a decorative design feature, but still covered only the wheels hub. The wire spoke wheels presented a problem, as they were hard to keep clean and made an annoying wind noise as the cars would go down the street.
What Does A Hubcap Do?
Hubcaps serve a number of different purposes on cars, some aesthetic, while others are functional.
The functional purpose, and reason for the invention, is to protect the wheel hub. Environmental exposure to heat, salt, dirt, and moisture can cause wear and corrosion that will act on lug nuts or bearings. Installing a wheel cover or hubcap will help minimize those hazards.
A humble, pressed-steel wheel can be pretty homely. Usually painted flat black or silver from the manufacturer, these wheels can be visually enhanced with an attractive set of hubcaps.
Hubcaps are less expensive than buying a new wheel. Cars that are driven in the harsh winter environments and deal with salty road grime, may benefit from an easily replaced wheel cover or hubcap rather than buying a new wheel to replaced a tarnished, old, weather-beaten one.
The Introduction Of Wheel CoversIn 1934, Cadillac fitted its new model with a stainless steel disc, which was held in place by the screw-on center hubcap that fit over the top of the disc. The disc actually covered most of the wheel, completely covering the wire spokes. This new styling feature gave the wheel a luxurious, streamlined appearance.
Following Cadillac’s lead, Cord and Hudson also began to use wheel covers on their new models. Cord’s wheel covers were plain chrome with a smooth top and holes on the side. Hudson took advantage of the flat cover by imprinting the words Hudson, Hudson Eight, or Terraplane on their wheel covers.
The term wheel cover was used in advertising and merchandising in 1938, when Cadillac began using pressed steel wheels that are similar to the wheels used today. The manufacturer covered the wheels with full-sized hubcaps they called wheel covers.
“Despite being the latest and greatest thing out of Detroit, the term hubcap has never yielded its top position as the most commonly used term for that thing-a-ma-jig that covers up the wheel of a car,” Mike stated. This may be true, but we think there might be some bias against wheel covers when you go by the name “hubcap Mike.” The important part of this story is that Cadillac made the full-sized wheel cover a symbol of luxury and class. Other, more economical car brands came with simple and inexpensive hubcaps that were referred to as “dog dish” caps because of their size and shape.
Hot Rodders & Hubcaps
It wasn’t long after the ‘big war” when hot rodders began to seek out the old Cadillac wheel covers for their 1930 through 1950’s custom rods. Hubcap Mike explained, “Probably the most classic Cadillac hubcap was the heavy, brilliantly-chromed 1950 wheel cover, nicknamed the Sombrero because its profile resembled a sombrero hat,” said Mike. “Cadillac owners soon began to realize that their hubcaps were very much in demand. They would usually figure this out when they would go to get in their car and happen to notice that they no longer had any hubcaps.”
Manufacturer’s began using ABS plastic hubcaps on their new models in the 1970s. The finish of the hubcaps made them look like chrome or brushed aluminum, but they were less expensive to produce. By the 1980s, ABS plastic had virtually replaced all steel hubcaps on cars coming out of Detroit.
“Although plastic might sound cheap or flimsy, the fact is, ABS plastic is rugged, durable, and most importantly, it is light,” explained Mike. “The lighter the hubcap, the less likelihood that it will fly off.”
Mike clued us in on the best lesson in hubcaps: “Being sturdy, rugged and light alone is not enough. The wheel cover needs to have a good solid retention system,” he said. “The best is an all steel 360 degree retention ring that can really grip the steel wheel and help the hubcap stay on.”
Hubcups are part of what makes our hobby great, and a great-looking wheel with the right hubcap can make or break a project build. There is little chance that car enthusiast or hot rodders will ever end the running love affair with these great functional devices. For more information on hubcaps or help in finding the right hubcap, visit Hubcap Mike online at www.hubcapmike.com.
Article courtesy of Street muscle Magazine, written by Bobby Kimbrough.